This article is currently available in English only.
Link management is an essential practice for any modern business that shares content online. Whether you are running marketing campaigns, managing social media profiles, or building products that share URLs, having the right tools and strategies makes all the difference.
Why Link Management Matters
Every link you share is an opportunity to learn about your audience. With proper link management, you gain visibility into who clicks your links, where they come from, and what devices they use. This data is invaluable for optimizing your content strategy and marketing spend.
Getting Set Up
Setting up your first branded short link takes just a few steps. Start by creating an account, then navigate to your dashboard to create your first link. You can customize the slug, add UTM parameters, and set expiration dates all from a single form.
curl -X POST https://lnk24.co/api/v1/links \
-H "Authorization: Bearer YOUR_API_KEY" \
-H "Content-Type: application/json" \
-d '{
"url": "https://example.com/my-long-url",
"custom_code": "my-link"
}'Best Practices
- Use descriptive custom slugs that reflect your content
- Add UTM parameters to track campaign performance
- Set expiration dates for time-sensitive promotions
- Use your own custom domain for brand consistency
- Review analytics regularly to optimize your strategy
What's Next
Now that you understand the basics, explore our other guides to dive deeper into analytics, custom domains, and team collaboration. Each guide builds on the fundamentals covered here to help you get the most out of the platform.